executive management

a team of experienced leaders

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Hil Davis
CEO

Hil came to Digital Brands Group in March 2018 with a substantial background in e-commerce and luxury apparel. In 2007, he founded J. Hilburn, a made-to-measure men's apparel brand that he built into a $55 million dollar company in just six years. Most recently, he founded the e-commerce beauty and charitable venture, Beautykind, where he served as CEO, CFO, and Chairman of the board.

Prior to working in e-commerce, Hil held positions as an equity research analyst covering consumer and luxury publicly traded stocks at Thomas Weisel Partners, SunTrust, and Citadel Investment Group. He was also  Head of Investor Relations at Brinker International, a $2.9 billion market capitalization restaurant company that owns Chili’s.

 
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Laura Dowling
CMO

Laura is a change agent who pioneers cutting-edge strategies and challenges status quo by shifting the paradigm in marketing plans and execution. Laura recently joined the team from Coach a Tapestry brand where her innovative audience-driven investments resulted in substantial incremental annual results within the Digital, Social and CRM channels. Prior to Coach, Laura held strategic positions at: Harry Winston and Ralph Lauren where she created and launched first-to-market campaigns that catalyzed revenue growth and recognition for those brands. 

 
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Reid Yeoman
CFO

Reid is a seasoned finance professional with core Financial Planning & Analysis background at major multinational Fortune 500 Companies – Including Nike & Qualcomm.  He has a proven track-record of driving growth and expanding profitability within retail.

Most recently Reid served as CFO / COO at Hurley – a standalone Global Brand within the Nike Portfolio – where he managed the full P&L / Balance Sheet and oversaw the Brand’s logistics and operations.  At Hurley, Reid was directly involved in all dimensions of the Business (i.e., product, marketing, sales, HR) and lead the Organization through complex foreign and domestic legal / tax / trade matters, and was responsible for negotiating licensing / distributor agreements and wholesale discount structures.      

Prior to his role at Hurley, Reid was a critical member of Nike’s Global Business Planning Team where he worked directly with the Nike CFO and Brand President to centrally manage the Company’s extensive operating overhead budget (~$7B) and capital investments to ensure expenditures were aligned to the Brand’s strategic priorities.

 Reid is a native Californian and holds an MBA from UCLA’s Anderson School of Management, and a BA from UC Santa Barbara.